The Department of Marketing organized a Guest Speaker session on 24th July 2016 for the students of the Course - Relationship Marketing. To enhance the Students’ knowledge base, the Managing Director of NafisaWahab Trade & Commercial Co. Ltd., Mr. Nafees Mahmood gave a presentation to the students of the class on the Importance of Relationship Marketing in the Trade & Commerce Sector. He provided an insight toward the different concepts of Customer Relationship Management (CRM) & developing Business networks. He also incorporated in his discussion how to handle client relationships in international Business. The presentation was an interesting session that was followed by question answer session by the participant students. The head of the department of Marketing, Dr. Anisur R. Faroque also contributed in the seminar by his valuable presence & ended the session by giving a vote of thanks to the guest speaker for his valuable speech. The guest speaker was presented with a Gift Bag and a Certificate of Appreciation by Dr. Anisur R. Faroque. The Students were enthusiastic and inspired to gain knowledge from such resourceful personnel. This event was coordinated and organized by Ms. Tahsina Khan, course instructor for the subject Relationship Marketing.
Partnerships
