Published Date

3

May 2021
Monday

WEBINAR ON “SUPPLY CHAIN MANAGEMENT: USER’S CONTEXT TO MAXIMIZE CUSTOMER VALUE”

The Department of Operations and Supply Chain Management (OSCM), AIUB organized a webinar on “Supply Chain Management: User’s Context to Maximize Customer Value” on March 22, 2021 from 12.30 pm to 02.00 pm. The target audience of this webinar was students of Purchasing and Procurement: a major course of OSCM. The guest speaker of the webinar was Ms. Mehnaz Kabir, Director - Sales EATL, Huawei Local Partner. 

The webinar was to enhance the student’s academic learning and to make them understand the real-life examples of how procurement activities take place in any multinational organization and corporate world to add more values in supply chain in order to create more customer value as it is said that if the procurement can be done in an efficient way in terms of quality, performance, timely  delivery of accurate items in accurate quantity it helps to bring the product in customers hand on time and as per requirement which is the key to enhance customer value. 

The guest speaker also provided tips and techniques on how to become successful in corporate world from her twenty years professional experience; primarily in Telecommunications industry with major tenure in Grameenphone with diverse experience and exposure in different roles and later, with Ericsson Bangladesh as Head of Communications and RanksTel as the Chief Communications Officer followed by a multifaceted portfolio with Rangs Group as the Group Chief Marketing Officer and British American Tobacco (BAT) Bangladesh, as the Head of Corporate Affairs department. She was also awarded as one of the 50 Brand Leaders in Asia by CMO Asia in 2017 for her contribution in brand building and communications.

The speaker delivered an informative speech and shared her valuable expertise on this subject matter focusing issues such as proper planning and execution is required in every step of supply chain. At the end, the session was opened for students to ask questions. The question-and-answer session indicated that the webinar was effective and fruitful for the students, it showed that the topic was interesting to them because of its relevancy with OSCM.  The guest speaker appreciated students for their interactive participation.
Prof. Dr. Charles C. Villanueva, VP, Academics and Dean, Faculty of Business Administration inaugurated the webinar with a welcome speech and Prof. Dr. Nisar Ahmed, MBA Program Director and acting Head of OSCM Department delivered the vote of thanks to the guest speaker. The webinar was coordinated by Ms. Shahnaz Zarin Haque, Assistant Professor, Department of OSCM, FBA. The Department of Operations and Supply Chain Management (OSCM) humbly appreciates the support extended by the AIUB management.

 

 

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